Television
blankets the world. Over the last 20 years, areas of the world that
couldn't receive broadcasts are now being covered by either high
definition signal, cable, or satellite broadcasts. An overwhelming
majority of the world either has a television in their homes, or
quick access to one. From almost the beginning of television
history, children have been a desirable advertising demographic. One
of the most popular forms of children's entertainment, has always
been the cartoon. Unfortunately the cartoon, in its original form
was aimed at adults, and an adult level of violence was often
included, in the context of comedy. How violence affects childhood
development has been a concern for many leading authorities and
advocates of children's development. Unrealistic (or unrealized)
repercussions have presented children with an obscured worldview.
To
better understand my research question, (Does animated violence
affect children?) I divided a wide range of research into three
categories: children's perception of violence, media violence’s
affect on children, and how violence is treated today. I began with
children's perception of violence to understand the effect on
children's development, and this will set the tone for the rest of my
research. To give weight to this type of structure, I also divided
this category into what research says are the more relevant topics in
this category. They are major effects, minor effects, and parental
roles.
Children's
Perception of Violence
Several
researchers Cook, Kestenbaum, Honaker, and Anderson (2000) agree that
animated violence is directly related to major effects on children.
They argue that “viewing
violence may lead to real life violence. Children exposed to violent
programming at a young age have a higher tendency for violent and
aggressive behavior later in life than children who are not so
exposed” (para. 6). This affects animated violence's affect on
children because it has proven to influence their development. I
agree with Browne, Hamilton, and Giachritsis (2005) who also argues
that “violent or aggressive media produced short-term effects in
individuals' arousal, emotions, and thoughts, as well as their
relative frequency of both aggressive and fearful behaviors” (p.
80).
Another
important topic in children's perception of violence
is the more subtle effects. Researchers such as Kendeou (2005) state
that “young children tend to focus much of their attention on
observable actions instead of internal causes such as characters’
intentions” (p. 102). This is supported by Condry (1989) who also
argues that ”children’s understandings of what they view on
television also may be in?uenced by their ability to transfer
knowledge from what they see in the media to what they do in daily
life which, in turn, depends to some extent on their ability to
differentiate between fantasy and reality” (p. 102). This
validates my idea that children's perception of violence is dependent
on context and parental instruction. Further research that examines
parental roles might also show that parental influence and guidance
on context and repercussion are helpful for children to understand
the right and wrong of cartoons.
It
is also important to discuss parental roles when considering
children's perception of violence. Research shows that “(children)
can differentiate cartoon characters engaged in life-like activities
from those engaged in pretend activities” (Rosen et al., 1997, p.
102). To get a better sense of children and more specifically
parental roles, I examined the writing of researchers such as Wainryb
(1993) and Smetana (2006). Their work showed that kids inherently
understand the negative moral position of violence. This information
helped me to better understand if animated violence affected children
because the context of animation helps children compartmentalize the
images of violence.
Where
in children's perception of violence I found that viewing aggressive
or violent material tended to, if unchecked by parental mediation,
cause some sort of aggressive behavior, play, or verbiage,
in this section I will continue to discuss the effects of animated
violence on children through the measured effects of animated
violence. Using the same structure as my first category, I will
begin this section with the separation of comedic and non-comedic
violence.
Media
Violence's
Effect on Children
Much
research has been done to study the effect of media violence on
children, and it tends to show that media violence is universal
(Groebel, 1998 p.6). Most children across the planet are exposed to
violence through various media, but “research has shown that
children's cartoons have the highest frequency of television
violence, but the public does not view cartoons as violent (Howitt &
Cumberbatch, 1975; NTVS, 1997 p.5). This may be because “humorous
elements in cartoons are thought to signal viewers that seriousness
of the events they are watching should be down played.” (Kane,
Suls, & Tedeschi, 1977 p. 549). Researchers such as Gunter
(1985) have shown that “when the victim shows a high degree of pain
and suffering, it becomes difficult for the viewer to trivialize the
televised violence. Moreover, when the perpetrator acts remorseful
and sorrowful following an act of violence, the violence is perceived
as more serious than when the perpetrator does not express such
emotions” (p.550). When examining the effect of animated violence
on children, it is important to differentiate between comedic and
non-comedic violence.
One
of the major effects of childrens consumption of animated violence is
their
perception of reality and the repercussions of violence. Research
from Hemamalini, Arum, and Rajan (2010) shows “children often do
not realize that it hurts to hit someone else because they see it all
the time on TV. Everyday a cartoon character is beaten up, injured,
or killed, only to return in the very next episode, good as new. As a
result, children learn that there are only a few, if any
repercussions, for committing violent acts. Young children do not
process information in the same way as adults. Nor do they have the
experience or the judgment to evaluate what they see” (p. 141.)
They also note “broadcasters do admit the possibility of viewing
violence on television over a period of time, may have a
desensitizing or trivializing effect particularly on children,
irrespective of their age” (p. 140.)
How
is comedic violence different from action based animation? Research
from Kirsh (2005) states, “contextual factors in comedic cartoons
foster the trivialization of violence. In particular, the
perpetrators
of cartoon violence are frequently rewarded (i.e., legitimized) and
unremorseful. Moreover, the pain and suffering of the victims are
often minimized, absent, or comedically presented”
(p. 550.) Comedy tends to mask the violence within a characters
action, decreasing both children's and parent's perception of the
reality of an action (Nathanson & Cantor, 2000, p.552)
Interesting research has been done in regard to the connection
between comedic animation and action based: “Youth watching the
violent cartoons were more disobedient and less tolerant of delay.
Moreover, youth who exhibited high levels of aggression prior to the
experiment became more aggressive if they watched the violent
cartoons than if they watched the nonviolent cartoons” (Friedrich
and Stein, 1973.)
It
seems the effects of both types of violent animation geared towards
children are paradoxically similar. In Kirsh's (2005) study he found
“the viewing of violent media can remove/reduce (i.e., disinhibit)
reservations that youth might
have with regards to performing aggressive acts already in their
repertoire (p.552).” Research from Lovass (1961) shows “children
viewing animation involving human-like figures that hit and bite one
another chose to play with an aggressive toy (i.e., a hitting doll),
as opposed to a non aggressive toy (i.e., a ball in a cage), in a
greater percentage than children seeing a nonviolent cartoon (p.
552)”, which agrees with Mussen and Rutherford (1961), “laboratory
experiments using non-comedic, violent cartoons demonstrated
increases in aggressive behavior towards inanimate objects (p.554.)”
Comedic
violence, while often over the top in both it's execution, and
repercussions, is shown to effect children in negative ways.
“Humorous elements in cartoons
are thought to signal viewers that seriousness of the events they are
watching should be down played. As a result, a cognitive
transformation occurs, rendering material that might otherwise be
considered grave as whimsical” (Kane, Suls, & Tedeschi, 1977,
p.549). The disconnect with reality may be a factor in the effect on
children. “In many cases, the humorous context in which injuries
are depicted increases the likelihood that children will imitate the
behaviour”(Hemamalini, Arul Aram & Rajan, 2010, p.139) Maybe
most seriously is the effect on already maladjusted children. “If
comedy does, in fact, camouflage violence, then perception of
non-humorous violent media as funny should reduce the perceived
severity of that violence. By viewing violence as humorous (even in
the absence of humor), it becomes less disturbing and less harmful to
the victim. As it turns out, bullies tend to perceive their own acts
of violence in a manner consistent with how they perceive violent
cartoons. Bullies tend to dehumanize their victims; they do not
perceive their own acts of aggression as particularly harmful; and
they tend to have a positive attitude towards the use of violence.
Thus, it should be of no surprise that aggressive adolescents
perceive humor in violent cartoons that are lacking in comedic
elements. They tend to enjoy violence, be it in reality or animated
fantasy (Moeller, T. G. 2001 p. 554).
In
the final topic of “how animated violence effects children,” I am
going to be examining how animated violence is treated today. From
the research in my first two categories, it is indisputable that
there is a negative effect on children. I will be researching how
government has interceded in broadcast television aimed at children,
what technology has been put in place to help protect children from
animated violence, and what parents can do for their children.
How
Violence is Treated Today
Congress's
concern's regarding children and television were initially addressed
in the early fifties (United States Congress, 1952). Television was
a new format, at the time, with only three broadcasting channels
licensed, and in 1955 only 64% of the population owning television
sets (Murray, 2003). Although no policies were formed, this started
the ball rolling toward the Eisenhower Commission, enacted by
President Johnson in the 1960's, to figure out if there was a link
toward exposure to television violence and the assassinations of John
F. Kennedy, Robert Kennedy, and Martin Luther King Jr (Ibid, 2003).
Unfortunately, the subject was not widely studied, at that time, but
a greater collection of data is available now.
In
1972, the Surgeon General released a report, 12 years in the making,
linking television violence to likely aggressive behaviors in
children (Surgeon General’s Scientific Advisory Committee on
Television and Social Behavior, 1972; Murray, 1973). This ground
breaking report was followed by extensive research by Congress, the
Surgeon's General office, and the Federal Communications Commission
(FCC). The work of these offices resulted in President Clinton
signing The Children's Television Act of 1990. Part of this act
meant “broadcasters would be required to air three hours of
educational programming for children each week” (Murray, 2003,
p.12). While this has been important in limiting childrens exposure
to animated violence, it has not prevented it (Murray, 2003, p.14)
One
of the most controversial technologies to help protect children to
the exposure of animated violence is the V-chip. The V-chip is a set
of technologies included in every television over 13 inches, made
after the signing of Telecommunications Act of 1996. The technology
works by allowing viewers to block certain levels of sexual or
violent content. The level of content is encoded and bundled with
television programming, by broadcasters (Balkin, 1996, p. 1131).
These
content codes work on six levels of age appropriateness, and for
programs that are not explicitly broadcast for children, further
filtered for sex, violent language, and depictions of drug use (FCC,
2003, para. 5). This rating system, “known
as "TV Parental Guidelines," was established by the
National Association of Broadcasters, the National Cable Television
Association and the Motion Picture Association of America” (Ibid,
2003, para. 4) Interestingly, this system was established and
implemented voluntarily by these broadcasting companies (Ibid, 2003,
para. 3).
With
all this knowledge, what can parents do to protect their children
from violent images within the cartoons they watch? The
American Academy of Pediatrics recommends that pediatricians advise
parents to limit their children's television viewing to 1 to 2 hours
per day
(American Academy of Pediatrics, 1990). One researcher goes so far
to say “children's
exposure to television and television violence should become part of
the public health agenda” (Centerwall, 1992, para. 26). The most
universal suggestion is “parents should guide what their children
watch on television” (Ibid, 1992, para. 27).
I
wanted to find out how animated violence effects children, because I
want to make sure I'm armed with all the knowledge possible to guide
my children with their media consumption. I organized my research by
looking at children's perception of violence, then it's effect, and
finally how it is treated today. In my first category, I found that
children have a hard time processing violence, even in a humorous
context, because they haven’t developed an appropriate morality.
In the second category, I found that nearly all research found a
negative effect on children. My final category of research shows
that the government and many children's advocate groups warn of the
harmful effects of viewing animated violence.
It
seems that in every facet of research, television is omnipresent in
homes, and often over watched. Because almost every child is exposed
to television, there is a great scientific interest in the effect of
all types of media on childhood development. Based on this research,
I would suggest that children's exposure to television be limited,
and closely monitored. It will be interesting to see how internet
content is filtered for children, and how the instant, on-demand
media effects children.
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